I came upon this NY Times article over the weekend concerning Elon Musk’s recent reversal to privatize Tesla. The piece has a biting tone, in line with a lot of recent press around Musk’s erratic behaviour, hinting at his inability to steer the company’s future.
While it cannot be denied Musk has been sending off mixed signals of late, such choices are symptomatic of a character who is working 100+ hours a week and spinning far too many plates for a mere mortal. After reading Ashlee Vance's recent bestseller Elon Musk : How the Billionaire CEO of SpaceX and Tesla is Shaping our Future a few years back I became a devout believer.
Elon Musk is the visionary inventor behind the birth of such corporate titans as PayPal, Tesla, SpaceX, SolarCity & Neuralink. The South-African born magnate isn’t your typical billionaire. He doesn’t just want to make the world a better place. He wants to save us from ourselves. There is a common underlying message with all of his ventures. Whether it’s electric cars, recycling spacecrafts, consumer solar-panelling or helping to cultivate benevolent AI networks, Musk wants to do it the right way.
Such gallant idealism doesn’t encourage confidence in the stock market. Indeed there have been innumerable instances where Musk has faced financial ruin by throwing good money after bad in search of a solution. While he has lined his pockets in the process, financial renumeration was never the end goal.
Musk wages war on our shameless appetite by staunching the bleeding of natural resources. He believes there is a way to live more harmoniously with the world around us and has proven that such a proclamation is far from heretical. I love this outlook, of investing time and energy into projects that encourage renewable practices.
It’s important to remember that Musk’s road to celebrity was fraught from the outset. No one believed it was possible to turn the tide, to cultivate a genuine threat to Detroit with his battery-powered vehicles, to defy NASA in creating re-usable rocket ships that were able to return to their original launch position.
More than that, Musk has been able to engage his team with the same zeal and passion he shares. I came upon this amazing Vice article last month, reading about laid-off Tesla employees expressing gratitude at their chance to help change the world during their time at the automotive company.
I’ve been excited to test-drive a Model 3 ever since I heard of Tesla's mass-market offering, to own one of these visionary machines in the future. Every time I see a Tesla on the road, I’m reminded of the power of dreams, of having the courage to stand up with stubborn insistence and exclaim ‘where there’s a will there’s a way'.